Denali Interactive and Sway, Inc. sign partnership agreement.

July 31, 2009

Sway, Inc. (now Shoutlet) and Denali Interactive LLC (now 7Summits) today announced a partnership designed to mutually benefit both companies by better serving their customers in the United States.

“Our customers will benefit from the combination of Denali Interactive’s New Media Marketing solutions and Sway’s leading technology for content syndication, providing them with an ability to distribute content to their audience in their desired media.”

The technology to which Stillmank refers is Sway’s content syndication tool Shoutlet® . According to Sway’s website , “Shoutlet® is a comprehensive social media marketing tool that combines the most popular Web 2.0 formats into one easy-to-use application. Users create, distribute, and track e-mail, video, RSS, SMS (mobile messaging), podcasting, and widgets through one simple, web-based application.”

“We think that Sway really has something with their Shoutlet® product and we think this agreement represents a great opportunity to benefit our clients and grow our businesses,” said Paul Stillmank, president and chief executive officer of Denali Interactive (now 7Summits).

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