Webinar On Demand

Using Salesforce Communities to

Connect & Engage Your Alumni Network

Webinar on demand: Beyond Emails & Websites: Using Salesforce Communities to Connect & Engage Your Alumni Network

The social phenomenon is impacting every facet of higher education. From the onslaught of new ways alumni are communicating, sharing, collaborating via social networks to the innovative digital and social media breakthroughs that stand to reinvent the way they think about building, maintaining and engaging alumni networks, change is coming to this sector. Top-down communications like print, email, and web now must be supplemented with connected networks and user-generated content.

You’ll learn first-hand how Columbia University and Babson College are embracing this change and using Salesforce and Community Cloud to build the next generation Alumni Engagement experience. This webinar will share community implementation best practices from 7Summits, real world use cases, examples, and lessons learned from both organizations, and an expert Q&A panel.

Who should watch

  • Higher ed directors, managers
  • Marketing directors and teams
  • Universities and educational institutions seeking improved alumni engagement

Presented by

  • James Davidson, VP of Community Solutions, 7Summits
  • Carol Hacker, VP, Alumni & Friends Network, Babson College
  • Emily Morris, Sr. Director, CAA Marketing and Digital Initiatives, Columbia University
  • Demetrius “Mickey” Mossaidis, Senior Director, Data and Web Initiatives, Columbia University

 

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